The breathtaking vistas of the West Coast’s rugged, rocky coastline are crowned by the remnants of ancient castles, long-standing lighthouses, and picturesque Scottish villages. The birthplace of Robert Burns, the area also witnessed one of the most famous golf matches: 1977’s Duel in the Sun.
Inspired by the Scottish coast, designer Alexander Begg created his enduring namesake brand over 150 years ago. Still designed and manufactured in Ayr, Begg & Co creates exquisite scarves, throws, and blankets using the finest cashmere, silk, merino, and lambswool angora, all with hand-finished touches. Visit the factory and shop to stock up on these traditional Scottish products.
One of Scotland’s most famous sons, the poet Robert Burns, was born and raised right here in Ayrshire, and the cottage he grew up in and the surrounding grounds have been turned into a national monument. Visit the modest house his father built, restored to look as it would have in the 18th century, then get to know the poet at the comprehensive Robert Burns Birthplace Museum and explore landmarks that feature prominently in his work.
Transformed from a medieval tower house into a decadent mansion in the late 18th century, this iconic Scottish castle overlooks more than 600 acres of palm gardens, pine forests, fountain courtyards, and gleaming blue seas. Once home to the Kennedy family, the castle features a stunning neoclassical interior with rooms sumptuously furnished with gilt mirrors and damask drapes.
Take a step back in time to 18th-century Scotland at this well-preserved stately home set on 2,000 acres in the Scottish countryside. Wander its sprawling grounds – including a walled garden, arboretum, and working farm – and take informative tours of the manor, exploring its renowned collection of Chippendale furniture. The estate also regularly hosts cultural events, such as musical performances, and has several elegant restaurants.
Take the ferry across the the bay to the Isle of Arran and spend a day hiking through its dramatic hills and valleys, tasting its famous Scotch whisky, listening to traditional music, and seeing the work of local artists. Every island in Scotland has its own distinctive flavor and culture, and Arran is one of the largest in the country.
Founded in 1868, the A.D. Rattray Whisky Experience and Shop offers insight into the storied traditions behind Scotch whisky. Learn how the region’s signature spirit is made, explore the historic cask room, visit the working sample room, and taste a wide range of the best Scotch whiskies in the world.
Celebrate the holiday season in festive Scottish style with a magnificent banquet and live entertainment in the Trump Turnberry’s grand, historic ballroom.Learn More
Join the Scottish Chamber Orchestra at Ayr Town Hall to celebrate the New Year in Viennese style, with a special performance of festive Austrian classics.Learn More
Experience the quintessential Burns Night dinner and celebrate the birthday of Scotland’s national poet in the house where he was born.Learn More
Also known as the Burns an’ a’ That Festival, this week-long celebration of Scotland’s bard consists of events around Alloway and Ayr, including concerts, food festivals, family activities, and more.Learn More
Vibrant fireworks light up the magnificent, rugged Scottish coastline just south of Turnberry for one night each fall, kicking off the festive Christmas season.
Peruse local Ayrshire handicrafts, fruits and vegetables, flowers, and homemade treats at this classic countryside market hosted at regularly at Culzean Castle.Learn More
Meet local Scottish artisans and stock up on traditional crafts like metalwork, artwork, and ceramics at this popular fair held once a month in Culzean Castle’s historic Stone Barn.Learn More
"Just off the coast from Turnberry, the small, granite island known as Ailsa Craig rises dramatically out of the bay called the Firth of Clyde. Take a quick boat trip out to the island to spend a day watching one of the world’s largest colonies of long-billed Northern Gannets as they stretch out their snow-white, black-tipped wings, plunging from rock faces and diving into the water."
Sip tea and nibble cakes in the refined Grand Tea Lounge and Bar, an elegant destination since the resort opened in 1906.Learn More
Between the renowned Ailsa, Kintyre, and Arran Courses, as well as the Golf Academy at Trump Turnberry, the hotel is home to one of Scotland's most exceptional golf experiences.Learn More
Set among 800 acres of Scottish countryside, the ESPA-run Spa at Turnberry offers an environment of pure relaxation for enjoying treatments that soothe and refresh both body and mind.Learn More