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San Francisco

A Luxury Collection Destination, San Francisco, United States

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A vibrant capital of food, art, and innovation, San Francisco hasn’t forgotten its Wild West roots.

A city of contrasting scenery – colorful Painted Ladies, rugged Pacific cliffs, skyscrapers glinting in the California sun – and an ever-evolving identity, this one-time Gold Rush boom town and counter-culture haven lives up to its reputation as one of the world’s most extraordinary cosmopolitan regions.

-°C / -°F US Dollar English San Francisco International Airport (SFO), Oakland International Airport (OAK)

Discoveries

Discover Local Highlights
  1. CITY LIGHTS BOOKSTORE
    261 Columbus Avenue
    1. CITY LIGHTS BOOKSTORE
    261 Columbus Avenue

    Tucked away in the historic North Beach neighborhood – once the home of both the Beat Generation writers and San Francisco’s Italian immigrant community – this iconic bookstore has been a literary meeting place since Laurence Ferlinghetti opened it in 1953. Browse its extensive selection of international books and keep an eye out for works published by the in-house press, which got its start publishing Allen Ginsberg’s provocative poem, “Howl.”

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  2. Asian Art Museum
    200 Larkin St
    2. Asian Art Museum
    200 Larkin St

    It’s no coincidence that one of world’s most thoughtful and comprehensive museums dedicated to Asian art and cultures is in San Francisco. Working with artists, curators, and experts from around the world, the museum organizes and displays ground-breaking exhibitions, such as the most comprehensive collection of Mongolian art in the US.

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  3. Baker Beach
    Part of the Presidio National Park
    3. Baker Beach
    Part of the Presidio National Park

    Despite being a coastal city, San Francisco isn’t much of a beach town – the water and the weather tend to be too cold. However, one of the city’s best beaches also happens to offer some of the best views available of the iconic Golden Gate Bridge. Located on the west side of the Presidio, the beach stretches for a mile along the coast, making for a scenic – if often windy – walk along the water.

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  4. Berkeley
    4. Berkeley

    Just across the San Francisco Bay, on the other side of the Bay Bridge, sits San Francisco’s quirkier, less well-behaved sibling. A college town in many ways – the intellectual and counterculture influences of UC Berkeley run deep – Berkeley is an independent city in its own right, with its own distinctive Craftsman architecture, a vibrant arts community, and a culinary scene to rival San Francisco’s. Yes, in case you missed it, renowned restaurant Chez Panisse is in Berkeley.

  5. DeYoung Museum
    50 Hagiwara Tea Garden Dr
    5. DeYoung Museum
    50 Hagiwara Tea Garden Dr

    Initially intended just for the California Midwinter International Exposition of 1894, this landmark art museum has remained a San Francisco fixture ever since. Its sleek Herzog & de Meuron building, opened in Golden Gate Park in 2005, houses a world-renowned collection of 17th- through 20th-century American art, textiles, and art from Africa, Oceania, and the Americas. Exhibitions have focused on everything from Turner and Diebenkorn to Lao-Thai textiles and African figurative sculpture.

  6. Ferry Building Marketplace
    One Ferry Building, San Francisco
    6. Ferry Building Marketplace
    One Ferry Building, San Francisco

    Browse the aisles of artisan foods and locally produced gourmet products at the Ferry Building Marketplace situated along the Embarcadero waterfront. The Ferry Building Marketplace features acclaimed restaurants and eateries highlighting local, sustainable cuisine. Visit the famous Farmer’s Market in the plaza, held Tuesdays, Thursdays, and Saturdays. The historic Ferry Building itself is a major transportation hub and has been an important commercial center for over a century.

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  7. Georgia O'Keefe Museum
    217 Johnson St
    7. Georgia O'Keefe Museum
    217 Johnson St

    Housed in an authentic Pueblo Revival style building, the museum hosts a changing series of special exhibitions that showcase various aspects of Georgia O'Keefe's influential work.

    The soft, orchid-hued petals of a petunia unfurl across a canvas, and deep shades of turquoise and indigo form a sensational contrast with lime green and lavender. A captivating example of Georgia O'Keefe's flower paintings from the 1920s, the iconic work joins over 1,000 other paintings, drawings, and sculptures by the legendary modern American artist.

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  8. Legion of Honor
    100 34th Ave
    8. Legion of Honor
    100 34th Ave

    Housed in a columned, Beaux-Arts palace perched on a hill overlooking some of the most dramatic views of the San Francisco Bay, the Legion of Honor houses a collection of over 4,000 years of art. The collection predominantly focuses on ancient and European art, and it houses an impressively large collection of prints and drawings. The building itself was built as a memorial to Californian soldiers who died in World War I.

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  9. Muir Woods
    1 Muir Woods Rd, Mill Valley
    9. Muir Woods
    1 Muir Woods Rd, Mill Valley

    Less than an hour north of San Francisco, the world's tallest trees reign. Majestic redwoods cover the land for miles, reaching heights of nearly 300 feet. Stroll under the canopy on sun-dappled trails, take a moment to be in awe of Cathedral Grove, or join advanced hikers in trekking four miles to Muir Beach, a pristine stretch of sandy Pacific coast. Children especially enjoy observing the wildlife, catching site of roaming deer or an otter making its way upstream.

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  10. San Francisco Museum of Modern Art
    151 Third St
    10. San Francisco Museum of Modern Art
    151 Third St

    The West Coast’s first museum devoted to 20th-century art reopened in 2016 after an expansion and overhaul, but its iconic black-and-white brick façade, with its truncated column, remains. With art-filled public spaces, a dynamic relationship with working Bay Area artists, and one of the most impressive permanent collections of modern and contemporary pieces, SFMOMA features an exceptional array of cutting edge exhibitions throughout the year.

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  11. The Mission
    The neighborhood around and south of 16th & Valencia
    11. The Mission
    The neighborhood around and south of 16th & Valencia

    One of San Francisco’s most vibrant and diverse neighborhoods, the Mission has long been a hub of the city’s arts, culinary, and social justice communities. Stretching from the world-famous restaurants and trendy cocktail bars around 16th Street all the way down to the stately Victorian homes and neighborhood bookstores around 25th, the neighborhood has something for everyone. For a true Mission experience, get a classic Mission burrito from a taqueria and take it to Mission Dolores Park.

Featured Events

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EXPLORERS

JOSÉ LOPEZ
Chief Concierge, Palace Hotel, A Luxury Collection Hotel, San Francisco

Whenever guests say they want to feel like San Francisco locals, I recommend that they stroll down Valencia Street between 16th and 24th Streets, in the Mission neighborhood.
Independent establishments line the blocks, including stylish boutiques, quirky vintage stores, charming bookstores, hip coffee shops, and some of the city’s best restaurants.

MUIR WOODS HIKE
MUIR WOODS HIKE

Wander between majestic redwoods, the world’s tallest trees, and trek out to a glorious stretch of sandy Pacific coast.

Baker Beach Postcard-perfect views of Golden Gate Bridge from Baker Beach
Noe Valley Stroll past the colorful Victorian homes of Noe Valley
Keep an eye out for vibrant and socially conscious street art.
Jose Lopez - Chief Concierge at the Palace Hotel, San Francisco

Epicurean

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PALACE HOTEL
A LUXURY COLLECTION HOTEL, San Francisco

2 New Montgomery Street
San Francisco, California
94105 United States

(1)(415) 512-1111 View Exclusives
PALACE HOTEL A LUXURY COLLECTION HOTEL, San Francisco

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3 EXCLUSIVES
A Swim with a View A Swim with a View

Topped by a soaring glass dome, our serene, lounger-lined pool memorably showcases the San Francisco cityscape.

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Cocktails and Art Cocktails and Art

While the Pied Piper Bar's cocktails are works of art to some, there's no denying that Maxfield Parrish's renowned, 16-foot The Pied Piper of Hamlin mural presiding of the room is a creative icon.

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High Society High Society

Brush shoulders with dignitaries and world leaders at The Garden Court, which has hosted numerous legendary events Ð like the United Nations' inaugural banquet Ð since its debut in 1909.

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